Peru Mobile Billing and Messaging Overview

Overview

Billing Type: MO

Subscriptions: No

Micropayments: Yes

Shared Price Points: Movistar USD 1.86
Claro PEN 4.95

Dedicated Price Points: We do not currently supply dedicated codes.

Regulator: Organismo Supervisor de Inversión Privada en Telecomunicaciones

Approvals/Fees Required: Yes   Service must be submitted to operators for approval.

Country Info

Population: 32,168,697

Subscribers: 37,300,000

Mobile Penetration Rate: 36.0%

Average Individual Income: $10,588

VAT Rate: 17%

Withholding Tax: 0%

Network Information:

Carriers: Subscribers: Market Share:
Movistar 15,000,000 52.14%
Claro 12,200,000 42.77%
Nextel 5,900,000 5.09%

Regulations

Regulation Overview

Regulator: Organismo Supervisor de Inversión Privada en Telecomunicaciones

Regulator Website: www.osiptel.gob.pe

Opt-in Possibilities

Web (PIN) Opt-in: No

Single MO Shortcode Opt-in: Yes

In-app Billing: Yes

Permitted Content

Adult Permissible: No   Bikini only.

Mobile Gambling /mCasino (Real money): No

Sportsbook (Real money): No

Virtual Gambling (Virtual credit): Yes

Lottery (Real money): No

Competitions: No

Voting: Yes

Chat: Yes

Mobile Content: Yes

Info Messages: Yes

Alerts: No

Physical Goods: No

Charitable Services: No

Spend Limits

Maximum Transactional Value: Movistar USD 1.86, Claro PEN 4.95.

Subscriptions Limit: N/A

Daily Billing Limit: No known limit.

Weekly Billing Limit: No known limit.

Monthly Billing Limit: 60 messages.

Customer Care

Minimum Type Required: E-Mail (24hr Response)

Technology

Available Technologies

Premium MO SMS: Yes

Premium MT SMS: No

WAP Billing: No

Direct Operator Billing: No

MSISDN Forwarding: No

IVR Billing: Yes

Number Lookup (HLR): Yes

VSIM/Longcode: Yes

Bulk SMS: Yes

Push Messaging: Yes

Bulk Messaging

Alpha sender ID: Yes

Numeric sender ID: Yes

Alpha numeric sender ID: Yes

Shortcode sender ID: Yes

Sender IDs filtered: No

Handset Delivery reports: Yes

SMSC Delivery report: No

Binary: Yes

Concatenated Messages: Yes

Character Encoding: Yes   Full SMPP v3.4

Character Sets Supported: Yes   0×00(Default GSM encoding), 0×01(US-ASCII), 0×02(Binary), 0×03(ISO8859-1-Latin-1), 0×04(Binary), 0×08(UCS2/UTF-16BE)

Submit_multi: Yes

Maximum validity periods: 48 hours   Which is the recommended value.

Traffic type exclusions?: No exclusions other than no illegal services or content.