Belgium Mobile Billing and Messaging Overview

Overview

Billing Type: MO&MT   Double Charge billing on shared, any billing type on dedicated.

Subscriptions: Yes   DO required. Only available on Dedicated short codes

Micropayments: Yes

Shared Price Points: €1.50   This country is Double Charge which means it will bill €1.50 for the MO and €1.50 for the MT (Total of €3). If you wish to bill only €1.50 the MT can be returned via pre-paid credits.

Dedicated Price Points: €0.25, €0.40, €1.00, €1.50, €2.00, €3.00

Regulator: GSM Operators' Forum

Approvals/Fees Required: Yes   More information in GOF Regulations.

Country Info

Population: 11,358,357

Subscribers: 13,890,000

Mobile Penetration Rate: 67.3%

Average Individual Income: $30,563

VAT Rate: 21%

Withholding Tax: 12% - 6%

Network Information:

Carriers: Subscribers: Market Share:
Proximus 4,900,000 39.47%
Mobistar 3,850,000 31.09%
KPN 3,460,900 25.76%
Telenet 2,800,000 2.02%
Lycamobile 222,700 1.66%

Regulations

Regulation Overview

Regulator: GSM Operators' Forum

Regulator Website: GOF

Code of Conduct: Code of Conduct for GSM Operators Forum.

Opt-in Possibilities

Web (PIN) Opt-in: Yes

WORAR (Requiring a Reply): Yes

Single MO Shortcode Opt-in: Yes   Available all networks. One time purchases only.

In-app Billing: Yes

Permitted Content

General Content Restrictions: Chat considering Minors:
Without prejudice to the obligation to store data, all messages that are in contradiction with the laws in force and/or with the rules of the Service Provider must be isolated by the Service Provider. Moderating of a chat service by the Service Provider can be done via technical means or manually by a server or person.
Service Providers must inform the End Users if a chat service is being moderated.

Message Flow:
The same applies to both shared and dedicated codes, see forum entry Belgium - Premium SMS Regulations for more information. We do not have specific message flow requirements, providing you are adhering to the GOF guidelines, that is all that is required.

Adult Permissible: Yes   Specified short codes only - 7XXX.

Mobile Gambling /mCasino (Real money): Yes*   Conditions are very strict, see the ethical code. Not allowed on Mobistar

Sportsbook (Real money): No

Virtual Gambling (Virtual credit): Yes

Lottery (Real money): No

Competitions: Yes   Must be skill based. Conditions are very strict, see the ethical code.

Voting: No

Chat: Yes   Sessions allowed. Conditions are very strict, see the ethical code.

Mobile Content: Yes

Info Messages: Yes

Alerts: Yes

Physical Goods: No

Calling Services: No

Charitable Services: Yes   Conditions are very strict, see the ethical code.

Notes: Chat, Logos & Ring tones

Message Flow

Language: Dutch or French can be used

Double Opt-in: NL: Om je te abonneren op dienst {service name} aan {price} EURO/{frequency}, stuur OK naar {shortcode} (de kost van dit bericht is 0,15 EURO)

UK: (To subscribe for service {service name} at {price} EURO/{frequency}, send OK to {shortcode} (the cost of this message is 0,15 EURO)

Welcome: NL: Bedankt voor uw abonnement op dienst {service name} aan {price} EURO/{frequency}, om te stoppen stuur STOP naar {shortcode} (max 0,15 EUR/SMS verz). Vragen? {email}

UK: (Thank you for subscribing to service {service name} at {price} EURO/{frequency} to stop send STOP to {shortcode}. Help (email)

Reminder: NL: Informatief gratis bericht van {service provider name}: u heeft deze maand reeds XX€ gespendeerd voor de dienst van Short Code {shortcode number}

UK: Informative free message from {service provider name}: you have already spent XX€ this month for the service of Short Code {shortcode number}

FR: Message informatif gratuit de {service provider name}: vous avez déjà dépensé pour XX€ ce mois-ci pour le service {shortcode number}

Stop: A confirmation message should be sent, confirming that the user has been unsubscribed. You should include the service name and support email address.

Spend Limits

Maximum Transactional Value: No limit but a spend reminder must be sent every €10.   Example messages on page 5 of the GOF.

Subscriptions Limit: A reminder is required every month, for each €10 spent.

Daily Billing Limit:

Weekly Billing Limit: No limit   However you must convey the exact frequency and number of the messages that will be sent

Monthly Billing Limit: No limit   However you must convey the exact frequency and number of the messages that will be sent

Customer Care

Minimum Type Required: E-Mail (24hr Response)

Miscellaneous Items

Mandatory Keywords: STOP, sToP, TSOP (mispellings should be interpreted as STOP as well)

Retry Rules (if any): Yes

Technology

Available Technologies

Premium MO SMS: Yes

Premium MT SMS: Yes   DC is operated in Belgium.

WAP Billing: Yes

Direct Operator Billing: Yes

MSISDN Forwarding: Yes

Number Lookup (HLR): Yes

Number Lookup (VLR) /(RTLU): Yes

VSIM/Longcode: Yes

Push Messaging: Yes

USSD Messaging: No

USSD Menus (Sessions): No

Shortcodes

Premium Shortcodes: All content providers offering the opportunity to purchase credits via online games must offer these services via a short code in the number range 5xxx or 6xxx.

FreeText Shortcodes: No

Golden/Vanity Numbers Available?: No

Direct Carrier Billing

DCB Type: Pure DCB & MSISDN Forwarding.

MO required?: No   Depending on the flow you can request one.

MT Required?: No   Depending on the flow you can send one.

Flexible price points: Yes   Between €0 & €25

Supported networks: Base, Proximus (Belgacom), Mobistar

Bulk Messaging

Alpha sender ID: Yes   Lycamobile only.

Numeric sender ID: Yes

Alpha numeric sender ID: Yes   Lycamobile only for Alpha.

Shortcode sender ID: Yes   Proximus & Lycamobile only.

Sender IDs filtered: Yes   Base & Proximus sender ID filtering.

Handset Delivery reports: Yes

SMSC Delivery report: No

Binary: Yes

Concatenated Messages: Yes

Character Encoding: Yes   Full SMPP v3.4

Character Sets Supported: Yes   0×00(Default GSM encoding), 0×01(US-ASCII), 0×02(Binary), 0×03(ISO8859-1-Latin-1), 0×04(Binary), 0×08(UCS2/UTF-16BE)

Submit_multi: Yes

Maximum validity periods: 48 hours   Which is the recommended value.

Traffic type exclusions?: No exclusions other than no illegal services or content.